Complex Style presents The Evolution of the Hypebeast: An Illustrated Guide

The Evolution of the Hypebeast: An Illustrated Guide.

“Hypebeasts we know about ya.”  Trinidad James hasn’t been the only dude that’s been able to spot a hypebeast from a mile away, because the folks at Complex Style have relied on a keen memory and foresight to document past and current examples of hypebeasts.  With detailed illustrations provided by Simon Jones to present and dissect the different iterations of them by year and era, you can take the opportunity to either face palm yourself for being immersed in cornball levels of hype or giving yourself props on avoiding the opportunity to look like you were trying way too hard to be the cool guy of the moment.  Make sure to check out the article along with all the dope art work on Complex Style’s site.

Richard "Reach" Guinto

Reach loves the Lakers, breakfast, the sound of a Fender Rhodes, and rapping along word for word to Wu Tang's "Triumph." If you're looking for him, he's probably out getting chicken.

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