Resident steez queen, Kaycee Rogers, aka Vanilla Trilla, comes correct on the first edition of Style Studies. Click through and get learned one time because class is in session. The topic of discussion: sagging. So whether you’re letting the denim sit low or choose to do otherwise, peep as we witness how the trend’s fared throughout the years.
In 1992 Calvin Klein had a major underwear advertisement with Mark Walberg. The commercial featured Mark Walberg wearing Calvin Klein boxer briefs and sagging his pants low enough for the famous logo to show. After that advertising campaign, Calvin Klein underwear sales skyrocketed. Women loved the muscalar Walberg and men wanted to show off their Calvin Kleins.
“I Get Around”- Tupac Shakur
“So okay, I don’t want to be a traitor to my generation and all but I don’t get how guys dress today. I mean, come on, it looks like they just fell out of bed and put on some baggy pants and take their greasy hair – ew – and cover it up with a backwards cap and like, we are expected to swoon? I don’t think so.” Cher – Clueless
Pull Up Your Pants. That was the message behind New York State Senator Eric Adams’s “Stop The Sag” campaign that encouraged the urban youth to stop wearing sagging pants. Adams, an African American retired police captain elected to Senate in 2006, took to the internet with a Youtube video designed to discourage saggy pants. “If we raise our pants we raise our image,” Adams argues in his message, where he advices young people, “don’t surrender control of your self image.”
“Here’s my attitude: I think passing a law about people wearing sagging pants is a waste of time. We should be focused on creating jobs, improving our schools, getting health care, dealing with the war in Iraq. Any public official that is worried about sagging pants probably needs to spend more time focusing on real problems. Having said that, brothers should pull up their pants.” – Barack Obama