“Yeuch!” was precisely what I said out loud upon first sight of the EQT Running 93 “King Push”. Which isn’t to say that it was a cry of disapproval, because as the photo above clearly shows, these joints easily deserve Pusha T’s infamous ad-lib in approving fashion. I mean, screwface aside, every flattering adjective that I can lay on this collabo between Adidas and VA’s infamous lyrical pusher man is quite obvious considering just how perfect the end result was. Fishscale and cracked leather details? YEUCH indeed. King Push recently sat down with GQ and talked at length about Adidas’ game-changing moves this year, the brilliant details of his shoe collaboration with them and just exactly why they’re all about him and the streets. Click through for some more excruciatingly dope shots of the Adidas EQT Running 93 “King Push”, along with snippets and a link to his interview with GQ.
What’s the inspiration behind the shoes?
Yeah I mean everything–the fish scale nuances, the cracked leather, everything–is inspired by street culture because I feel like I’m synonymous with that. Even the gum sole and the measuring line on the sole relates to that. I just tried to make it as fun as possible. Like, there’s no question that this is Pusha T’s shoe. I wanted to make it me, make it fresh, and really add to the silhouette the best I could.
Adidas has been making big moves this year, bringing on people like you, Pharrell and Kanye West. What do you think about the cultural push the brand is making?
I think these are very monumental moves. The Pharrell move and Kanye move are huge because those guys are staples in fashion. I also love the Nigo collaboration Adidas has going on right now. Nigo to me is the G.O.A.T. Pharrell and Kanye are A-1 tastemakers, and their taste levels are on par with the best. And as far as myself, I feel like I translate ideas from the streets better than anyone. It’s like they lasso’d all of the greats from their respective places.
Read the entire view at GQ.
Photos courtesy of: GQ.com