New York’s very own, Jeff Staple, sits down with GQ to talk about the adventures he went through to become who he is today.

While working for Fader, Staple describes a specific trip to Tokyo that changed the course of his brand. 

Along with working upward in the culture (environment), he was asked to design the New York chapter for Nike Dunk’s 20th anniversary. Which became famously known as “the pigeon.”

Peep the full interview from GQ below!

(Video Credit: YouTube.com/GQ)