Blending high fashion aesthetics with streetwear hype
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Puma’s Biggest Launch of the Year
The LQD Cell is here! Puma’s biggest launch of 2019
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PUMA Releases 2 New ‘Palace Guard’ Sneakers
One for the court, one for the street.
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Pharrell Williams for adidas Originals Hu NMD “Greater China Pack”
Pharrell releases new images for the upcoming NMD “Greater China Pack.”
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OVO x Clark’s Wallabees
A classic footwear meets October’s Very Own.
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VANS x A Tribe Called Quest
Two tribes have come together for a one-of-a-kind kicks collection.
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Nike Air Max Day 2018
This year Nike is celebrating Air Max Day
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FILA x Pokémon
Are you going to catch ’em all?
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Nike & Kendrick Lamar Reveal Cortez Collab
Officially called the “Cortez Kenny 1.”
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Best of 2017: Trends
What was trending in 2017?
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Hypekids Review the Virgil Abloh x Nike “The Ten” Collection
“Is Virgil good at drawing?”
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Kendrick Lamar Leaves Reebok, Joins Nike
“Since day one.”
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OGs Slide Thru — BBC x SANDALBOYZ Collaboration
Ok not to toot my own horn but like, toot, mother f*ckin toot.
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The Greatest Era of Entrepreneurship: K-Swiss’s Generation-K
The ultimate American heritage shoe brand, K-Swiss, debuts its Generation-K collection
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GOAT is the GOAT
Los Angeles Based mobile app, GOAT was founded in 2015 and is self dubbed “the safest way to buy and sell sneakers through your mobile device.”
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Under Armour Unveils The New ‘Threadborne Shift’
Just in time for summer’s festival season.
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adidas Originals Feature MadeInTYO, Desiigner and Snoop Dogg
Two new videos for the “Original Is Never Finished” campaign.
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BAIT x LA Kings x Reebok
West Coast approved.
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Vic Mensa x UGG
Let’s be real, when we think of UGGs we wouldn’t necessarily picture streetwear or hip-hop, would we?
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KITH x BAPE Lookbook Featuring Joey Bada$$
New York attitude meets Tokyo vibes.
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Supra Creative Space
SUPRA has officially opened it’s MELROSE/FAIRFAX creative space on Friday, July 29th, 2016!
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PUMA x Kylie – What Will We See Next?
When it comes to Kylie Jenner, my relationship with her on Facebook would absolutely fall under the “it’s complicated” category.
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“Kicks” Official Trailer
“Rooted in an authentic sense of place….its silky blend of lyricism with urban grit marks it as a promising debut.”
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Puma x Pink Dolphin Launch
This past weekend, national lifestyle apparel and footwear retailer, Footaction, celebrated the highly anticipated release of the Puma and Pink Dolphin collection, during a private launch party at the Hollywood Roosevelt Hotel. Fortunately we were among some of the lucky Angelenos to join in on the celebration. On the penthouse rooftop overlooking the hustle and […]
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