Picture yourself being inspired by a mood board filled with character, quality, taste, and liveliness. The curation is key, yet what’s presented is up to your own imagination and interpretation. This concept is the driving force behind Good Posture, a brand who’s evident characteristics are what have become the main draw for many of […]
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BLC has navigated their way through the suddenly crowded landscape of luxe basics with a product that’s at once subtly modern and classically refined. Such a fine balance is a challenge to do, but with BLC, they’ve nailed it by superb presentation of their staple pieces. The brand’s striking design is tempered with a clean […]
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Form and function. Those are the two words that epitomize The Goods’ products as they aim to grab the attention of the modern consumer’s now elevated tastes. With expertly designed and crafted leather and home goods, accessories and consumer electronics, the Los Angeles startup caught our eye enough to earn themselves a spot on this […]
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When it comes to defining the alumni of The 5th Element Magazine’s The Freshest Class, a brand carries the traits of standing out from the rest in terms of aesthetics, character and quality. Previous classes have all worn such badges of recognition well and proved to be subsequent successes going forward. This year’s 2016 class lives […]
Read moreComing straight out of New Zealand, Thing Thing is a brand that has been flipping and re-working traditional silhouettes into eye-catching and innovative pieces. What’s more, they’re doing it on two fronts – offering fire outfits for both the ladies and gents – thus ensuring that the dream of worldwide steez is spread effectively. When […]
Read moreWhen it comes to re-thinking the hybrid of streetwear sensibilities and high fashion aesthetics, Los Angeles-based newcomer, EPTM. (pronounced epitome), is setting its own standard. By raising the bar of what’s come to be expected of this recent trend, they’ve managed quickly gain a following that appreciates the fine details and nuanced refinement that goes […]
Read moreWith a tried and tested formula that is 30 years in the making, Golden Denim was what came to fruition when Abraham Ruiz decided to carry on the old family business. The result from such a lengthy tenure in the denim industry was a brand that took advantage of the experience and wisdom learned by […]
Read moreWhen Kylee Fauss first experimented with melted vinyl to set the foundation for Miss Wax Jewelry, she sparked a journey in jewelry design that’s taken her to heights that have reached some of the biggest names in the industry. Her fresh, functional and fashionable jewelry pieces have gained quite a following for Miss Wax Jewelry, […]
Read moreYou’d think that as saturated as the men’s fashion market can be, there would be at least one easily recognizable brand that caters to the big and tall gents with high quality and dope styles. Yet the surprising fact is that none really come to mind that show love to the gentlemen of larger stature […]
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As far as being the dopest up and coming brand, class is definitely back in session – The Freshest Class of 2015 is here, presenting to you an alumni of the brands we thought deserved much shine for the early buzz they’ve generated for themselves through remarkable products, vision and presentation. This year’s class of […]
Read moreRepresenting the anchor leg of this feature is UPXUNDR (pronounced ‘up and under’), a brand that does well by taking your run of the mill silhouettes in baseball jerseys and tall tees, and leveling them up to stylish, fashion forward pieces. They do this well by applying crucial levels of taste, creativity, and a subtly […]
Read moreIt takes a special mix of ambition, dedication, creativity, and style to be able to just get up and start a brand that stems from a desire to just make clothes for yourself – and have people actually become fans of it. I think it’s safe to say that trusting the average person to run […]
Read moreBreaking into an industry that’s as deep rooted and long standing as skate apparel has proven to be quite the challenge for many brands who’ve tried and failed in the past, but for Asphalt Yacht Club, they made it a point to come correct, making sure that their first impression on the industry was one […]
Read moreI guess Queen Latifah was on to something when she wrote on her hit Ladies First, “I’ma mess around and flip the scene into reverse. With what? With a little touch of ladies first,” because that rhyme is a bit prophetic in the way it’s evident that the ladies of Marillest are doing just that. […]
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We at The 5th Element Magazine are proud to present The Freshest Class 2013. When it comes to up and coming streetwear brands, this conglomerate of creatives make up the varsity team of what’s dope right now. Clearly the stand out prospects of streetwear fashion, these brands are creating a definite buzz for themselves by […]
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THE 5TH ELEMENT MAGAZINE 