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J. Cole and the ‘Dollar & A Dream’ Tour

J. Cole and his 'Dollar & A Dream Tour'

What can you do with a dollar and a dream?  For North Carolina emcee J. Cole, his possibilities have no bounds. Intended to promote today’s release of his sophomore album, Born Sinner, J. Cole began his ‘Dollar & A Dream’ tour last week.  Unlike other tours, J. Cole has taken a different approach to offer his fans an exclusive and intimate experience. Read more

Snoop’s “Way of the Dogg” Video Game Hits iOS

 

Snoop Lion's new video game, Way Of The Dogg, hits iOS

For all you gamers and Snoop Dogg Lion fans out there, your prayers have been miraculously answered now that his new video game, “Way of the Dogg”, has seen the light of day.  Available for iOS only at the moment, (Android loyalists will have to wait until later this Summer) you get the chance to experience Snoop’s top jams within a unique rhythm-action, beat-matching combat experience – sort of like any other night at the club, especially when you find yourself grindin’ up on another dude’s lady.  Hit the jump for some screen shots of the game! Read more

Brick & Mortar: Bespoke Cut and Sew

Brick & Mortar: Bespoke Cut & Sew

The good folks over at Bespoke Cut and Sew have taken their hat customizing talents to a physical shop in Downtown Santa Ana, California.  In this edition of Brick & Mortar, we highlight the first physical location of Bespoke Cut and Sew, boasting an impressive array of hat selections and hat customization options.  They’re a definite welcome addition to the burgeoning scene that’s been causing plenty of excitement in Downtown Santa Ana’s East End section.
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Who is Molly? Why Is She Here?

Who Is Molly? Why Is She Here?

Early this year Trinidad James had an anthem that banged at every party, with a particularly memorable line from it that went, “Popped a Molly, I’m sweatin. HOOOOOO!”  It became an instant quotable that had just about everybody screaming along every time the song came on.

Kendrick Lamar’s video for “Bitch Don’t Kill My Vibe” concludes with the mysterious words, “Death to Molly”.

Tyga released a hit song entitled, “Molly”.

What is going on?
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Jay-Z + Rick Rubin + Timbaland + Pharrell + Swizz Beatz + Samsung = Magna Carta Holy Grail


Samsung scored a huge coup with their latest partnership with a who’s who in hip hop.  In their latest spot, we catch a behind the scenes look at Jay-Z working on his upcoming album, Magna Carta Holy Grail, which in a move that is so appropriately Jigga, is set to drop on the 4th of July.  Read more

ABC News – “Sneakerheads: Inside the World of High-Stakes Sneaker Trading”


ABC News Nightline
recently did a story on the world of limited-edition sneakers, though in doing so sheds light on both ends of the sneakerhead spectrum.  On one end they highlight the world of resellers and hypebeasts, while on the other, as represented by the legendary DJ Clark Kent himself, we see the purist’s perspective on how the sneaker game is nowadays.   Watch as the video touches on both the positive and negative aspects of sneaker collecting, sneaker selling/trading conventions and the shifts by brands like Nike toward online-only release strategies.  Though the story could have featured more on sneakerheads’ actual love of the shoe and collecting, instead of the actual hussle of the sneaker trade, it does capture the reality that the sneaker culture is in these days.

Hip-Hop Dedications to Dads

Hip-Hop Dedications to Dads
Being the compulsive list-maker I am, I had to jump on the opportunity to compile a list of tunes proper for Father’s Day, but this proved to be a daunting task. Let’s face it, guys. In the arena of Hip-Hop tribute songs, moms have the edge over dads by a huge margin. But that doesn’t mean dads go entirely unnoticed. Common’s dad makes a guest appearance on several of his records. Nas frequently collaborates with his jazz musician father, Olu Dara. Additionally, these four artists, each with a completely different approach, have crafted songs based on the importance of the fathers and father figures in their lives.

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Jam On It: Jonwayne – “Notes to Myself”

Jam on It: Jonwayne, “Notes to Myself”
Fundamentals. They’re necessary in all aspects of life; from work, to sports, to relationships, to, of course, music. Lately I’ve been going back to the basics, and craving some fundamental solid flows and sweet beats. As we all know, cravings don’t go away, which is why I was pleased to find this new track from Jonwayne. Clocking in at just under 2 minutes, “Notes to Myself” features a vintage J Dilla beat and Jonwayne’s signature flow, noted most recently during his take of Pusha T’s “Numbers on the Boards.” The track is a precursor to Jonwayne’s upcoming mixtape and full-length album, and it’s so simple, yet so effective. Check it out, and be sure to also catch Jonwayne live at the Stones Throw “Our Vinyl Weighs a Ton” Premiere Party on June 20 at Exchange LA.

RECAP: New Myspace Launch Event

Recap: New Myspace Launch Event

Wait, so Jamie Chung is on that new Myspace now?  Lemme go sign up real quick.  But really, all jokes aside, this ain’t the same Myspace that consumed all of our time way back when with thoughts of who to put in our Top 8, which song would best convey our mood on our profile page, and whether we should un-friend Tom or not.  These days, they’re on that new new.  And to help Myspace ring in their launch earlier this week was a bevy of celebrities from the likes of Sanaa Lathan, Kenna, Justin Timberlake, Vanessa Hudgens, Ashley Tisdale, and Miley Cyrus (I cannot confirm if her twerking talents made an appearance at the function, though).  Throw in some dope performances from Robin Thicke & Pharrell and Tyler, The Creator, and what you got is a proper launch party that has Myspace on that “I never left” tip. Read more

The Friday Five 6/14/13

The 5th Element Magazine presents: The Friday Five

I have been running around this whole week singing to myself, “Oh-oh, luxury.  Chitty-ching-ching could buy anything.  Cop that oh-ohhhh!”  I promise that new “Collard Greens” joint from Schoolboy Q and Kendrick Lamar is as tasty to your ears as its title suggests.   But besides that, we’ve got some other feel good tracks that will have this Friday kicked off proper like. Read more

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